Greens Farms Academy Centennial Materials
To mark its 100th anniversary in 2025, Greens Farms Academy partnered with me to create a custom Centennial brand identity and bespoke commemorative magazine. The work honors the school’s century-long legacy through thoughtful branding and editorial design, balancing tradition with a modern, flexible visual system.
Client
Greens Farms Academy
Scope
Logo suite, custom illustration, magazine design, banners and signage
Categories
Education, branding, editorial
Credits
Campus photos, Greens Farms Academy Staff
Writing, Greens Farms Academy Staff
Magazine Printing, J.S. McCarthy
The Mansion Logo
Rooted in tradition, this design draws inspiration from the school’s iconic flagship building. It conveys timeless elegance, making it ideal for commemorative materials such as printed pieces, plaques, and alumni communications.
The Banner Style
With a bold, contemporary aesthetic and a rippled edge that nods to Long Island Sound, this logo is crafted for visibility across apparel, social media, and digital platforms.
Together, these elements create a flexible and dynamic system that seamlessly adapts to various applications, from formal invitations to vibrant merchandise and digital content, ensuring the centennial celebration is as memorable as the legacy it honors.
Centennial Banners
A series of custom centennial banners were designed to welcome students and visitors to Greens Farms Academy throughout the anniversary year. The system includes alternating “GFA” and “100” banners, core values banners, and entrance banners, all unified by the visual language of the Centennial Logo Suite, including the mansion illustration. Together, the banners create a celebratory and cohesive presence across campus, reinforcing GFA’s mission while setting the tone for its historic centennial year.
GFA Magazine Special Centennial Issue
The bespoke Centennial Magazine was thoughtfully organized into four distinct sections—Our People, Our Traditions, Our Spaces, and Our Milestones—creating a clear narrative framework for celebrating Greens Farms Academy’s 100-year history. Inspired by the familiarity and storytelling of yearbooks, the design balances archival content with contemporary editorial layouts, allowing past and present to sit side by side. The result is a commemorative publication tailored specifically for the centennial, honoring the school’s legacy while feeling timeless and relevant to its community.
Design Details
A custom die-cut cover reveals layered imagery beneath, finished with gold foil accents to mark the significance of the centennial and elevate the publication as a keepsake.
Subtle hidden dragons are woven throughout the magazine, rewarding close viewing and nodding to GFA’s identity and traditions.
A Century, Unfolded
A double gatefold timeline unfolds the school’s 100-year history in a continuous, visual narrative. Designed to invite exploration, the extended format allows key moments and milestones to be experienced at scale, reinforcing the centennial as both a reflection on the past and a celebration of what’s ahead.